From Collection to Customer.
Know What Will Sell, Where
and at What Margin.

Orane connects product lifecycle, planning, sourcing, inventory, channels and customer data to help fashion and lifestyle businesses improve sell-through, availability and profitability.

Right
Products
Higher
Sell-through
Better
Margins
Lower
Inventory
Happier
Customers

The Questions Fashion Leaders Ask

Real questions. Real decisions. Real impact.

1

Which styles are selling—and which are only creating inventory?

2

Which colour-size combinations will stock out?

3

Where should inventory be reallocated?

4

Which stores/channels have the wrong assortment?

5

What should we replenish and what should we stop buying?

6

Which collections are growing but diluting margin?

7

When should markdowns begin?

8

How much margin are promotions and markdowns consuming?

9

Which products are becoming slow-moving before the season ends?

10

What should we buy for the next season?

View All Questions
Fashion & Lifestyle

PLM at the Heart of Everything

From idea to impact. A connected product and business lifecycle.

Fashion collection
7Connected Stages
01

Consumer Insight

Turn shopper trends and preferences into winning style bets.

02

Range & Assortment

Plan the right styles, colours and sizes for every store and channel.

03

Plan & Buy

Make smarter buying decisions with real-time demand signals.

04

Source & Produce

Collaborate with vendors and bring collections to life on time.

05

Distribute & Allocate

Get the right stock to the right store, fast.

06

Sell (Omnichannel)

Deliver a seamless shopping experience across every channel.

07

Customer & Loyalty

Turn every purchase into a lasting customer relationship.

Key Areas of Intelligence

From insight to action. End-to-end decision support.

Merchandise Intelligence

  • Season
  • Collection
  • Style
  • Colour
  • Size
  • Material

Assortment Intelligence

  • Store
  • Channel
  • Cluster
  • Range
  • Depth
  • Localisation

Demand & Replenishment

  • Demand
  • Forecast
  • Stock-out
  • Replenishment
  • Transfer
  • What-if

Inventory Intelligence

  • Ageing
  • Slow Movers
  • Weeks of Cover
  • End-of-Season
  • Inventory Health

Price & Markdown Intelligence

  • MRP
  • Realisation
  • Promotion
  • Markdown
  • Margin
  • ROI

Customer & Channel Intelligence

  • Stores
  • E-commerce
  • Marketplaces
  • Customer
  • Geography
  • Loyalty

A Worked Question

“Which styles should we replenish—and which should we stop?”

Sell-through analysis
REPLENISHDrive availability
STARScale up
STOP / MARKDOWNRelease inventory
WATCHMonitor closely
INVESTIGATE BY
Style Colour Size Store / Channel Region Customer Season Price / Markdown
THEN DECIDE
✓ Replenish✓ Transfer✓ Markdown✓ Stop Buying

Fashion is a Time Business

The value of the decision falls as time passes.

01
DesignWhat should we create?
02
BuyHow much should we buy?
03
LaunchWhich channels and markets?
04
Full PriceMaximise sell-through
05
MarkdownWhat to restock and where?
06
End of SeasonWhen and how much?
Fashion rack

Value of the decision
falls as time passes

Enterprise Systems & Data

Bring data together. Add fashion context. Deliver intelligence.

SAP
ERP
PLM
Merchandise Planning
POS
WMS
E-Commerce Marketplaces
CRM
Market Data
Trusted Fashion DataProduct | Customer | Channel | Transactional | External
Fashion Semantics & ContextSeason | Collection | Style | Material | Channel | Market
Fashion IntelligenceAnalytics | AI | Scenarios | Recommendations

Fashion Moves Fast.
Your Decisions Have To Move Faster.

Tell Us Your Problem
Right
Products
Higher
Sell-through
Better
Margins
Lower
Inventory
Happier
Customers
A More Sustainable
Tomorrow
Hi! I'm Aria, Orane's AI Assistant.